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In December we got two new colleagues in Daman.

It’s been a long wait, but in the end of 2011 the FDA finally announced its social media guidance (draft) under the name Responding to Unsolicited Requests for Off-Label Information About Prescription Drugs and Medical Devices.

Google constantly makes minor updates and tweaks to their search engine to improve how it discovers and tells good websites apart from bad websites. This all comes down to what Google considers quality content and the Panda update introduced major changes to the way website content is valued. If you are using search engine optimization as part of your online marketing initiatives these changes should be on top of your mind. Below are 3 tips that you can use to increase your website position in Google.

Many pharmaceutical marketers consider the risk of using social media in their marketing strategy but what about the risk of not engaging?

In the second quarter of 2011 the number of sold smartphones grew with 74% compared to the previous year. Gartner, who is behind these statistics, report that smartphone sales made up 25% of the total telephone sales in the second quarter of 2011 compared to only 17% the same period last year. This growth shows us that more and more people have realized the opportunity of owning a smartphone, which makes it possible for them to play games, check mail, connect with friends on Facebook and much more, all while on the move.